CEO Challenge 2008

Confronting Climate Change, Bangkok

The Pacific Asia Travel Association (PATA) is challenging passionate and influential travel and tourism leaders to help develop, agree and sign on to a truly cross-sector response to climate change, which is one of the greatest global threats to travel and tourism. And travel and tourism leaders are responding, indicating that they are ready to be part of the first CEO Challenge. Hosted by the Tourism Authority of Thailand (TAT), and organised in partnership with the Centre for Asia Pacific Aviation (CAPA) and the Burba Hotel Network (BHN), “PATA CEO Challenge 2008: Confronting Climate Change” will take place in Bangkok, Thailand , April 29-30, 2008.

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